At the Telegraph Hotel, the presentation of Winter Girl and an evening with Małgosia Bela — model, actress, and one of the most recognizable figures in global fashion brought together guests from the worlds of fashion, photography, art, and culture for a conversation about memory, beauty, and the stories hidden behind iconic images.

As part of Mercedes-Benz Fashion Week Tbilisi, BENEXT continues to serve as one of Georgia’s leading platforms for emerging fashion talent, supporting and promoting the next generation of designers through creativity, innovation, and international collaboration.

Tiko Paksa Studio Exhibition transformed the pavilion into an immersive visual space where fashion, art, and performance merged into a single experience. Garment installations were suspended throughout the full length of the pavilion, creating a striking architectural composition that guided visitors through the exhibition.

As part of Mercedes-Benz Fashion Week Tbilisi, a series of public talks and meetings with internationally renowned fashion photographers also took place.

Factory Tbilisi has repeatedly hosted artists from various genres and countries, opening its doors to representatives of the global music industry and giving Georgian audiences the opportunity to experience contemporary musical projects.

BENEXT, held in parallel with Mercedes-Benz Fashion Week Tbilisi, continues to establish itself as one of Georgia’s most important competitions for emerging fashion designers. Created to support and discover new creative voices, the platform gives young talents the opportunity to present their collections to an international audience and professional jury.

Mercedes-Benz Fashion Week Tbilisi presented Simon Machabeli’s exhibition “Liberté: Costumes in Exile” on May 10, 2026.

Mercedes-Benz Fashion Week Tbilisi presented Galib Gassanoff’s exhibition “Collection 05 – Borchaly,” which took place on May 7–10, 2026.

On June 27, Factory Tbilisi hosted a concert featuring internationally acclaimed mezzo-soprano Anita Rachvelishvili and the Georgian Philharmonic Orchestra conducted by Nikoloz Rachveli.

On 28 September, Factory Tbilisi had the pleasure of hosting the Buena Vista All Stars Concert — an unforgettable evening that brought the true spirit of Cuban music to our stage. World-renowned musicians delivered an energetic, soulful performance, filling the space with warm rhythms, timeless classics, and the unmistakable magic of the Buena Vista legacy.

Culture Week Tbilisi 2024 brought together artists, thinkers, creators, and cultural enthusiasts for an inspiring week filled with exhibitions, performances, talks, and collaborative projects across the city. As the organizer, it was an honor to see Tbilisi transform into a dynamic platform where local and international voices could meet, exchange ideas, and celebrate the power of culture.