BENEXT, held in parallel with Mercedes-Benz Fashion Week Tbilisi, continues to establish itself as one of Georgia’s most important competitions for emerging fashion designers. Created to support and discover new creative voices, the platform gives young talents the opportunity to present their collections to an international audience and professional jury.
Each year, BENEXT attracts a large number of applicants from across the country, reflecting the growing interest in contemporary Georgian fashion and the new generation of designers. For the 2026 edition, only 12 selected participants were chosen to compete, each presenting their unique vision, creativity, and artistic identity while fighting for the main prize and international recognition.
Taking place at Factory Tbilisi during Mercedes-Benz Fashion Week Tbilisi, the competition brought together emerging designers, fashion professionals, international guests, media representatives, and members of the creative industry in one cultural space dedicated to innovation and self-expression.
More than just a competition, BENEXT serves as a platform where experimentation, individuality, and contemporary design intersect, highlighting the future direction of Georgian fashion and supporting the next generation of creative talent.